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A convenient color coding system or a simple logo can be a great addition to your laboratory labeling strategy. Previously, printing color labels in-house wasn’t feasible for the average facility—cost, real estate and compromised durability made pre-printed options or forgoing color altogether, easier to justify.

Whether you need to accommodate information on short notice, or simply want more control over your labeling process—the Epson C6000 series can add a splash of color to your labels on your own terms.  

Features

The C6000 offers a range of features that make it especially suitable in the lab—and a great colorful alternative to thermal transfer printers. Keep reading for all the details:

Color

The Epson C6000 is the first inkjet print solution designed specifically to perform on par with thermal transfer print technology in cost, quality and—most notably—color printing. Thermal transfer is the industry standard for in-house printing in healthcare—but unfortunately its color capabilities are limited.

Including color in your labeling strategy can aid in various process and business improvement goals, but it has been difficult to accommodate up until now. Inkjet printers are known to be costly in comparison to thermal transfer printers making them difficult to justify.

The Epson C6000 offers color printing at a similar price-point to similar thermal transfer models.

Image Quality

Image quality as high as 1200 dpi can be achieved with the Epson C6000—comparable to the quality you might receive when ordering labels pre-printed.

High image resolution isn’t necessary in every application, but it plays an especially important role in ensuring the readability of very small barcodes, such as those commonly applied to the bottoms or caps of tubes and vials.

It must be kept in mind however, that print speed impacts print quality. So, if you are looking for the highest possible image resolution to ensure readability on the smallest of 2D barcodes, or to accommodate intricate logo designs—you will need to slow down.

Compact

Small in size compared to other inkjet printers designed to accommodate 8” rolls of media, the C6000 allows you to achieve color labeling without sacrificing valuable real-estate.

Cut and Peel Options

The C6000 Series features two models—one offering a peeler and the other a cutter. With both options available you can choose which is best suited to your practice.

Nozzle Verification Technology

This model has built-in Nozzle Verification software to ensure that each nozzle is releasing ink evenly allowing for a clean, accurately printed label. This feature will detect any missing dots that result from clogged nozzles. If the printer senses a clogged nozzle it will supplement with a nearby nozzle.

Compatibility

The C6000 is able to accommodate a range of label design software systems—including our two favorites, BarTender and NiceLabel.

Limitations

While we stand by the performance and quality of the Epson C6000, we acknowledge that it isn’t for everybody, and it certainly has its limitations—namely environment suitability, speed and the cost per label.

Environments

While the printer itself is well suited to a variety of environments, including healthcare, in order to ensure the print technology is suited to your processes you will want to work with your supplier.

While the C6000 was designed to provide similar results to thermal transfer print technology, it is still an inkjet printer and requires labels suited to inkjet print technology. This means proper testing must be performed to ensure a label suited to both the Epson C6000 and your processes can be found.

If you are unable to find a suitable label option you may want to consider other options—such as sticking with thermal transfer, pre-printed labels or pre-barcoded labware.

Speed

While nearly 5 inches per second is pretty fast and is comparable to some thermal transfer printers—it doesn’t compare to the fastest of thermal transfer printers.

We must also keep in mind that print speed impacts print quality—so in comparison to a thermal transfer with a minimum speed of 5 inches and maximum of 10 inches per second, the Epson simply can’t compete when it comes to optimizing both speed and image quality.

If color plays a significant role in your processes it’s likely you’ll find enough value in the Epson C6000 that sacrificing a few seconds per inch won’t cause any major interruptions.

Per Label Cost

Thermal transfer printing is the most inexpensive print technology we recommend for use in the lab—consumables included. We mention this because the inks used by the C6000 are going to cost more than your standard thermal transfer ribbon.

While it may cost more, it’s most likely you find value in color if you’re seeking out an inkjet alternative to thermal transfer printing.

Cost

Considering the cost of other inkjet solutions, the Epson C6000 is priced fairly conservatively. Starting at $2,600, it’s comparable in cost to high performance thermal transfer printers making it an affordable alternative to thermal transfer that is capable of accommodating color.

When discussing cost, consumables must be taken into account as well, especially when comparing the C6000 to thermal transfer printers. As previously mentioned, the inks used with the Epson C6000 are higher in cost than thermal transfer ribbons meaning your print cost per label will increase if you’re making the switch from thermal transfer.

While extremely reasonable in cost for an inkjet printer, you can expect to pay more for your inkjet solution when considering consumable costs—but this increase can be justified if your processes benefit from the C6000’s features.

The main differentiating feature of the Epson C6000 is its color printing abilities. If your facility can find value in adding color to your strategy, or by bringing color printing in-house you’ll likely be able to justify the costs associated with the Epson C6000.

Whether you plan on introducing a color coding strategy for at-a-glance recognition or logo’s for brand awareness purposes—if you can associate monetary gain to either of these actions you will likely see a return on your investment.

Overall, we are very excited to introduce the Epson C6000 to our portfolio. Epson expertly engineered this printer to perform on par with thermal transfer models in size, cost and applications. Paired with their widely trusted color technology this model in particular offers something we haven’t really seen before in the healthcare industry—an affordable, trustworthy, color-capable in-house print solution.

The Epson C6000 Review (Features, Limitations & Cost)

A convenient color coding system or a simple logo can be a great addition to your laboratory labeling strategy. Previously, printing color labels in-house wasn’t feasible for the average facility—cost, real estate and compromised durability made pre-printed options or forgoing color altogether, easier to justify.

Whether you need to accommodate information on short notice, or simply want more control over your labeling process—the Epson C6000 series can add a splash of color to your labels on your own terms.  

Features

The C6000 offers a range of features that make it especially suitable in the lab—and a great colorful alternative to thermal transfer printers. Keep reading for all the details:

Color

The Epson C6000 is the first inkjet print solution designed specifically to perform on par with thermal transfer print technology in cost, quality and—most notably—color printing. Thermal transfer is the industry standard for in-house printing in healthcare—but unfortunately its color capabilities are limited.

Including color in your labeling strategy can aid in various process and business improvement goals, but it has been difficult to accommodate up until now. Inkjet printers are known to be costly in comparison to thermal transfer printers making them difficult to justify.

The Epson C6000 offers color printing at a similar price-point to similar thermal transfer models.

Image Quality

Image quality as high as 1200 dpi can be achieved with the Epson C6000—comparable to the quality you might receive when ordering labels pre-printed.

High image resolution isn’t necessary in every application, but it plays an especially important role in ensuring the readability of very small barcodes, such as those commonly applied to the bottoms or caps of tubes and vials.

It must be kept in mind however, that print speed impacts print quality. So, if you are looking for the highest possible image resolution to ensure readability on the smallest of 2D barcodes, or to accommodate intricate logo designs—you will need to slow down.

Compact

Small in size compared to other inkjet printers designed to accommodate 8” rolls of media, the C6000 allows you to achieve color labeling without sacrificing valuable real-estate.

Cut and Peel Options

The C6000 Series features two models—one offering a peeler and the other a cutter. With both options available you can choose which is best suited to your practice.

Nozzle Verification Technology

This model has built-in Nozzle Verification software to ensure that each nozzle is releasing ink evenly allowing for a clean, accurately printed label. This feature will detect any missing dots that result from clogged nozzles. If the printer senses a clogged nozzle it will supplement with a nearby nozzle.

Compatibility

The C6000 is able to accommodate a range of label design software systems—including our two favorites, BarTender and NiceLabel.

Limitations

While we stand by the performance and quality of the Epson C6000, we acknowledge that it isn’t for everybody, and it certainly has its limitations—namely environment suitability, speed and the cost per label.

Environments

While the printer itself is well suited to a variety of environments, including healthcare, in order to ensure the print technology is suited to your processes you will want to work with your supplier.

While the C6000 was designed to provide similar results to thermal transfer print technology, it is still an inkjet printer and requires labels suited to inkjet print technology. This means proper testing must be performed to ensure a label suited to both the Epson C6000 and your processes can be found.

If you are unable to find a suitable label option you may want to consider other options—such as sticking with thermal transfer, pre-printed labels or pre-barcoded labware.

Speed

While nearly 5 inches per second is pretty fast and is comparable to some thermal transfer printers—it doesn’t compare to the fastest of thermal transfer printers.

We must also keep in mind that print speed impacts print quality—so in comparison to a thermal transfer with a minimum speed of 5 inches and maximum of 10 inches per second, the Epson simply can’t compete when it comes to optimizing both speed and image quality.

If color plays a significant role in your processes it’s likely you’ll find enough value in the Epson C6000 that sacrificing a few seconds per inch won’t cause any major interruptions.

Per Label Cost

Thermal transfer printing is the most inexpensive print technology we recommend for use in the lab—consumables included. We mention this because the inks used by the C6000 are going to cost more than your standard thermal transfer ribbon.

While it may cost more, it’s most likely you find value in color if you’re seeking out an inkjet alternative to thermal transfer printing.

Cost

Considering the cost of other inkjet solutions, the Epson C6000 is priced fairly conservatively. Starting at $2,600, it’s comparable in cost to high performance thermal transfer printers making it an affordable alternative to thermal transfer that is capable of accommodating color.

When discussing cost, consumables must be taken into account as well, especially when comparing the C6000 to thermal transfer printers. As previously mentioned, the inks used with the Epson C6000 are higher in cost than thermal transfer ribbons meaning your print cost per label will increase if you’re making the switch from thermal transfer.

While extremely reasonable in cost for an inkjet printer, you can expect to pay more for your inkjet solution when considering consumable costs—but this increase can be justified if your processes benefit from the C6000’s features.

The main differentiating feature of the Epson C6000 is its color printing abilities. If your facility can find value in adding color to your strategy, or by bringing color printing in-house you’ll likely be able to justify the costs associated with the Epson C6000.

Whether you plan on introducing a color coding strategy for at-a-glance recognition or logo’s for brand awareness purposes—if you can associate monetary gain to either of these actions you will likely see a return on your investment.

Overall, we are very excited to introduce the Epson C6000 to our portfolio. Epson expertly engineered this printer to perform on par with thermal transfer models in size, cost and applications. Paired with their widely trusted color technology this model in particular offers something we haven’t really seen before in the healthcare industry—an affordable, trustworthy, color-capable in-house print solution.

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    High-impact belt branding with pre-printed films.

    Pre-printed belt marking films deliver bold, consistent branding and high-resolution graphics across repeat manufacturing applications. These solutions support detailed imagery, precise color matching, and uniform visual presentation for product lines requiring fixed branding, standardized identification, and elevated product appearance.

    Professionally printed high-resolution rubber belt branding films.

    Pre-printed belt marking films support more detailed and visually controlled designs than standard ribbon-based marking systems. These solutions enable complex graphics, consistent color reproduction, and elevated product presentation across repeat manufacturing applications.

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    High-resolution printing supports detailed imagery, gradients, and complex visual elements beyond the capabilities of standard ribbon-based marking systems

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    Match specific brand colors and visual standards across belt product lines, packaging systems, and broader manufacturing identification programs

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    Pre-printed films are commonly used for permanent logos, product branding, belt sizes, standardized identifiers, and highly detailed visual designs. Advanced printing capabilities support precise color control, sharp graphic definition, and complex imagery that extends beyond standard ribbon-based marking.

    Print belt marking films with critical production data.

    Print-on-demand belt marking gives manufacturers the flexibility to apply critical production data directly within active manufacturing workflows. These systems support information that cannot be predefined, including slab location codes, manufacturer dates, lot information, production identifiers, and changing product data across belt runs and manufacturing environments.

    A simple setup can integrate real-time labeling directly into your workflow.

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    Start with blank transfer films engineered for durable rubber belt marking.

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    Create belt marking formats using label design and barcode software.

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    Use included thermal transfer ribbons to produce durable vibrant labels.

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    Use an industrial thermal transfer printer engineered for high duty cycles.

    Print-on-demand systems are designed for manufacturing environments where belt information changes continuously throughout production. Rather than relying on fixed inventory or pre-printed stock, these systems support dynamic marking requirements tied to production scheduling, traceability, and operational control.

    Reduce operational complexity with pre-printed labels.

    Use pre-printed warehouse labels to apply location IDs, pallet labels, and sequential label sets without managing printing in-house. This path works best when your data is defined and your warehouse layout follows a structured system.

    A simple setup can integrate real-time labeling directly into your workflow.

    Plan your labeling system in advance, then receive labels ready to apply across your warehouse. This approach shifts the work from daily printing to upfront setup and production.

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    Apply the same label formats, barcodes, and ID structures across racks, pallets, and storage locations without variation.

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    Eliminate the need for printers, ribbons, software, and label inventory by using labels that arrive ready to apply and scan.

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    Use sequential beam labels and serialized label sets to maintain ordered location IDs and guarantee no duplicates.

    Use pre-printed labels when your warehouse layout is defined, your location IDs are established, and you need consistent labeling across large areas or multiple facilities. This approach supports structured storage systems, standardized pallet tracking, and efficient label rollout.

    Print labels when inventory data changes in real time.

    Print warehouse labels in-house to create location IDs, pallet labels, and LPN labels as your warehouse changes. This path gives you direct control over how labels are created, updated, and applied across racks, bins, totes, and pallets.

    A simple setup can integrate real-time labeling directly into your workflow.

    durable labels

    Start with blank label stock engineered for racks, bins, totes, and pallets.

    label software

    Create warehouse label formats using label design and barcode software.

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    Use included thermal transfer ribbons to produce durable barcode labels.

    label printers

    Use a thermal transfer printer designed for warehouse label printing and daily use.

    Use print-on-demand labels when your warehouse layout changes, your team manages location IDs internally, or you need labels immediately without waiting on production. This approach supports flexible workflows, evolving storage systems, and real-time pallet and container tracking.

    Receive pre-barcoded tubes immediately ready-to-use.

    Receive tubes and vials with identifiers already applied through direct marking or integrated labeling. Eliminate labeling steps entirely while ensuring durable, consistent identification across storage, handling, and laboratory workflows.

    Pre-barcoded tubes for extreme durability and precision placement.

    Pre-barcoded labware removes labeling from your workflow entirely. Tubes arrive ready to use with verified identifiers, supporting faster processing, reduced handling, and consistent sample identification across storage and laboratory operations.

    consistency at scale

    Use pre-verified barcodes and markings to ensure consistent, accurate sample identification across all tubes and batches.

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    Eliminate labeling steps and reduce manual handling during sample collection, processing, and storage workflows.

    labware prep™ services

    Receive labware sorted, packaged, and prepared to match your workflow, including options like tare weighing and kit assembly.

    Pre-barcoded labware fits high-throughput environments where labeling becomes a bottleneck or source of error. This includes biobanks managing large sample collections, clinical labs processing high volumes of patient samples, and research or CRO environments running automated or repeatable workflows where speed, consistency, and reduced handling drive efficiency and data integrity.

    Order pre-printed tube labels for guaranteed accuracy.

    Get tube labels professionally printed with controlled data, advanced converting, and durable materials. Eliminate in-house printing while ensuring every label meets performance requirements for laboratory use, including chemical exposure, handling, and storage conditions.

    Professionally printed laboratory tube labels for custom, sequential labels.

    Pre-printed labeling combines controlled printing, advanced converting, and durable materials to deliver consistent, ready-to-use tube labels. This approach removes variability from in-house printing and ensures every label meets your requirements for data accuracy and performance.

    unique ids

    Receive pre-printed labels with guaranteed unique barcode sequences, controlled serialization, and validated data across batches and production runs.

    custom design

    Use custom colors to organize samples, differentiate workflows, and improve visual identification across racks, boxes, and storage systems.

    durable finishing

    Use engineered label constructions with precoats and topcoats that improve resistance to chemicals, moisture, and routine laboratory handling.

    Pre-printed labeling fits laboratories that manage high volumes of consistent samples and require controlled, repeatable identification. This includes clinical labs processing patient samples, diagnostic labs running standardized assays, and research labs preparing large batches of tubes for studies or long-term storage where data does not change.

    Print tube labels on demand with real-time data.

    Print tube labels as needed using live data from laboratory systems. Generate labels during sample collection, aliquoting, or processing, with unique identifiers, timestamps, and variable data applied at the point of use. This approach supports workflows where sample data changes frequently or requires immediate, accurate identification.

    A simple setup can integrate real-time labeling directly into your workflow.

    Set up a complete labeling workflow using the right materials and equipment to print and apply labels directly during laboratory processes.

    durable labels

    Start with blank label stock engineered for small diameter tubes and vials.

    label printers

    Print high-resolution barcodes and text for small-format tube labels.

    compatible ribbons

    Use included thermal transfer ribbons to produce durable barcode labels.

    tube labelers

    Integrate tube label applicators for automated print-and-apply labeling.

    Print-on-demand labeling fits laboratories that generate or modify sample data in real time. This includes research labs, clinical labs, and diagnostic environments where samples are collected, processed, and labeled on demand, and where workflows require immediate identification without waiting for pre-printed labels.

    Use pre-barcoded microplates for ready-to-use identification.

    Receive microplates with identifiers already applied, eliminating labeling steps during plate setup and processing. Ensure consistent, durable identification across assays, screening, and storage while reducing manual handling and improving workflow efficiency.

    Pre-barcoded microplates for ultimate laboratory efficiency.

    Pre-barcoded microplates arrive ready to use with verified identifiers applied before delivery. This approach removes labeling from your workflow and ensures consistent identification across plate handling, processing, and storage environments.

    laboratory efficiency

    Eliminate labeling steps during plate setup, loading, and processing workflows.

    consistent identification

    Use pre-verified plate IDs to maintain accuracy across batches and screening runs.

    integrated services

    Receive plates sorted, kitted, or prepared to match assay workflows and laboratory processes.

    Pre-barcoded microplates fit high-throughput environments where plates move rapidly through automated workflows and labeling can create delays or variability. This includes automated screening facilities, compound and plate libraries, and CROs running large-scale studies, as well as core labs managing shared plate resources where speed, consistency, and reduced handling drive efficiency and improve data integrity.

    Order pre-printed microplate labels with consistent accuracy.

    Get microplate labels professionally printed with controlled data, advanced converting, and durable materials. Ensure consistent plate identification across batches while eliminating in-house printing and reducing variability in labeling for assays, screening, and high-throughput workflows.

    Professionally printed custom microplate labels.

    Pre-printed plate labels combine controlled printing, advanced converting, and durable materials to deliver consistent, ready-to-use identification. This approach ensures every plate label meets requirements for data accuracy, layout consistency, and performance across handling and processing.

    unique ids

    Receive pre-printed plate labels with guaranteed unique IDs, controlled sequencing, and validated data across batches and runs.

    custom design

    Use color coding to differentiate assays, plate types, or workflows and improve visual organization across plate libraries.

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    Use engineered label constructions that resist chemicals, handling, and environmental exposure during plate processing and storage.

    Pre-printed labeling fits laboratories that run standardized plate workflows with fixed data structures. This includes screening labs running standardized assays, diagnostic labs processing consistent plate formats, and research environments where plate layouts and identifiers remain consistent across runs.

    Print microplate labels on demand with real-time data.

    Print microplate labels as needed using live data from laboratory systems. Generate labels during plate setup, sample loading, or assay preparation, with well IDs, plate IDs, and variable data applied at the point of use. This approach supports workflows where plate data changes frequently or requires immediate, accurate identification.

    A simple setup can integrate real-time labeling directly into your workflow.

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    Blank plate labels designed for small formats, flat surfaces, and secure adhesion on plates.

    label printers

    Print high-resolution barcodes and text for plate IDs and sample tracking.

    compatible ribbons

    Thermal transfer ribbons produce durable images resistant to chemicals, moisture, and handling.

    microplate labelers

    Apply labels consistently to plates during setup or automated workflows.

    Print-on-demand labeling fits laboratories that generate or update plate data in real time. This includes screening labs, genomics workflows, and assay development environments where plates are created, modified, and labeled during processing, and where accurate, immediate identification is required.

    Print blood bag labels at collection points.

    Print blood bag labels as needed using live data from blood bank systems. Generate labels during collection, component processing, or labeling steps, with donation identification numbers, product codes, and variable data applied at the point of use. This approach supports workflows where blood data updates in real time and requires immediate, accurate identification.

    A simple setup can integrate real-time labeling directly into your workflow.

    Set up a complete labeling workflow using the right materials and equipment to print and apply labels directly during blood collection, component processing, and blood bank handling workflows.

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    Start with blank label stock engineered for flexible PVC blood bags.

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    Print high-resolution barcodes and text for complex blood label layouts.

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    Use included thermal transfer ribbons to produce durable barcode labels.

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    Integrate barcode software to generate ISBT 128 labels and DIN data.

    Print-on-demand labeling fits blood banks and collection centers that generate or update donation data in real time. This includes blood collection sites, processing labs, and transfusion services where blood bags are labeled on demand, and workflows require immediate, accurate identification without relying on pre-printed labels.

    Control blood bag labeling with pre-printed formats.

    Get blood bag labels professionally printed with controlled data, advanced converting, and durable materials. Eliminate in-house printing while ensuring every label meets performance requirements for blood bank use, including handling, cold storage, and transfusion.

    Guarantee no duplicates with professionally printed blood bag labels.

    Pre-printed labeling combines controlled printing, advanced converting, and durable materials to deliver consistent, ready-to-use blood bag labels. This approach removes variability from in-house printing and ensures every label meets requirements for DIN accuracy, barcode performance, and reliable identification across blood bank workflows.

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    Receive pre-printed labels with guaranteed unique DIN sequences, controlled serialization, and validated data across batches and production runs.

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    Maintain consistent DIN formats to ensure accurate identification across blood bags, segments, and associated components.

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    Use engineered label constructions designed to resist edge lift, moisture, and routine handling, helping maintain adhesion and readability throughout blood collection.

    Pre-printed labeling fits blood banks and collection centers that manage high volumes of donations and require controlled, repeatable identification. This includes blood collection sites, processing facilities, and transfusion services where standardized labeling, consistent DIN assignment, and stable data support efficient, validated workflows without frequent changes.

    Support accurate workflows with real-time labeling.

    In laboratory environments, data often isn’t final until the last moment—at the bench, at the instrument, or during sample handling. Printing labels on demand helps ensure each tube or vial reflects the most accurate information, while fitting naturally into the way your work actually happens.

    Support accurate workflows with real-time labeling.

    In laboratory environments, data often isn’t final until the last moment—at the bench, at the instrument, or during sample handling. Printing labels on demand helps ensure each tube or vial reflects the most accurate information, while fitting naturally into the way your work actually happens.

    A simple setup can integrate real-time labeling directly into your workflow.

    In laboratory environments, data often isn’t final until the last moment—at the bench, at the instrument, or during sample handling. Printing labels on demand helps ensure each tube or vial reflects the most accurate information, while fitting naturally into the way your work actually happens.

    compatible ribbons

    Compatible resin ribbons ensuring clear, durable print for barcodes and text

    compatible ribbons

    Compatible resin ribbons ensuring clear, durable print for barcodes and text

    In laboratory environments, data often isn’t final until the last moment—at the bench, at the instrument, or during sample handling. Printing labels on demand helps ensure each tube or vial reflects the most accurate information, while fitting naturally into the way your work actually happens.

    Support accurate workflows with real-time labeling.

    In laboratory environments, data often isn’t final until the last moment—at the bench, at the instrument, or during sample handling. Printing labels on demand helps ensure each tube or vial reflects the most accurate information, while fitting naturally into the way your work actually happens.

    A simple setup can integrate real-time labeling directly into your workflow.

    compatible ribbons

    Compatible resin ribbons ensuring clear, durable print for barcodes and text

    compatible ribbons

    Compatible resin ribbons ensuring clear, durable print for barcodes and text

    compatible ribbons

    Compatible resin ribbons ensuring clear, durable print for barcodes and text

    compatible ribbons

    Compatible resin ribbons ensuring clear, durable print for barcodes and text

    In laboratory environments, data often isn’t final until the last moment—at the bench, at the instrument, or during sample handling. Printing labels on demand helps ensure each tube or vial reflects the most accurate information, while fitting naturally into the way your work actually happens.

    Support accurate workflows with real-time labeling.

    In laboratory environments, data often isn’t final until the last moment—at the bench, at the instrument, or during sample handling. Printing labels on demand helps ensure each tube or vial reflects the most accurate information, while fitting naturally into the way your work actually happens.

    A simple setup can integrate real-time labeling directly into your workflow.

    In laboratory environments, data often isn’t final until the last moment—at the bench, at the instrument, or during sample handling. Printing labels on demand helps ensure each tube or vial reflects the most accurate information, while fitting naturally into the way your work actually happens.

    durable labels

    Durable labels that stay attached through handling, storage, or cryogenic conditions

    compatible ribbons

    Compatible resin ribbons ensuring clear, durable print for barcodes and text

    reliable printer

    Compact, consistent, durable thermal transfer printing at the point of use

    label software

    Label management software to format labels and connect to sample data or LIMS

    In laboratory environments, data often isn’t final until the last moment—at the bench, at the instrument, or during sample handling. Printing labels on demand helps ensure each tube or vial reflects the most accurate information, while fitting naturally into the way your work actually happens.

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