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Direct mark technology offers a mid-range, semi-permanent, wildly versatile identification solution suitable for nearly any labware type. Whether it’s plastic microplates, glass vials, or conical tubes, direct mark technology can suit your entire suite of labware. Though it is deemed semi-permanent, direct mark IDs are highly durable. They will not scratch or fade when exposed to everyday laboratory tasks, including robotic handling, chemical submersion, or extreme temperature cycles.

What is Direct Mark technology?

Direct Mark is a barcoding and labeling technology that prints and cures specially formulated ink directly to the surface of your glass or plastic labware. This process creates a near-permanent mark capable of withstanding harsh chemical baths, extreme temperatures, and long-term storage.

The ability to print onto the surface of labware without a layer of media also makes it possible to include functional markings like grad-lines. Because the label information is applied directly to the surface of the labware, there is no risk of the ‘label’ peeling off. However, rough and consistent abrasion, such as filing, can remove a direct mark image. 

Once again, the lack of adhesive eliminates one of the most precarious factors of a label.

Label design and barcoding with Direct Mark

Direct mark technology is highly versatile and offers the broadest range of design and formatting opportunities. Suitable for both glass and plastic labware, the customization options are nearly endless. Here are a few typical applications:

Barcodes

Barcodes rely heavily on contrast to ensure successful scanning, which is why most barcodes are black and white. Direct mark technology prints one color at a time, so we recommend printing a white background or utilizing a piece of labware that already has a white patch applied for the barcode before printing the bars with the preferred black ink.

Text

While we don’t recommend color for barcodes, text information could easily incorporate color and does not require a background patch. Any text required could maintain the transparent background of the labware.

Color Coding

Color can be a valuable tool in keeping your samples and processes organized. This method of at-a-glance identification can reduce friction and simplify tracking.

Graduated Fill Lines

Fill lines, or graduation lines, are one of our favorite use cases for direct mark technology. By adding grad lines onto the transparent background, you can increase the functionality of your tubes or vials and enhance your workflow.

Logos

Brand representation is an excellent application for direct mark technology. Including color logos on labware can promote brand awareness when sending your samples out to compound storage facilities or other customers.

Utilizing direct mark for irregular labware

Another benefit stemming from the lack of media is direct mark’s ability to adapt to unique shapes. The ink or etching can stay true to the form of irregular-shaped labware items that may be difficult to accommodate with pressure sensitive labels—like conical tubes. Additionally, direct mark has little to no effect on the diameter of the tube, making it especially suitable for applications where tubes need to be able to fit into trays.

Sourcing direct mark through pre-barcoded labware services

We offer direct mark technology through our pre-barcoded labware services offering. Direct mark technology would be highly impractical for laboratories to attempt in-house. The specialized equipment and inks required and the multi-step application process make it cumbersome for any facility not designed for this application. Our skilled operators work in a dedicated, controlled environment and utilize extensive quality control procedures. Because direct marking is so versatile, it is essential that you discuss your needs in detail when working with your labeling expert. The better we understand your workflows, testing procedures, and environment, the better solution we can design for you. 

 

Overall, direct mark is a unique method that offers durability and adaptability to unique shapes compared to pressure sensitive labels and can include additional features like color or graduation lines. Direct mark technology provides a comfortable middle ground for laboratories that need a more robust solution than pressure-sensitive labels but don’t require the permanency of ceramic IDs. 

What is Direct Mark? A Durable Alternative to Traditional Laboratory Labeling

Direct mark technology offers a mid-range, semi-permanent, wildly versatile identification solution suitable for nearly any labware type. Whether it’s plastic microplates, glass vials, or conical tubes, direct mark technology can suit your entire suite of labware. Though it is deemed semi-permanent, direct mark IDs are highly durable. They will not scratch or fade when exposed to everyday laboratory tasks, including robotic handling, chemical submersion, or extreme temperature cycles.

What is Direct Mark technology?

Direct Mark is a barcoding and labeling technology that prints and cures specially formulated ink directly to the surface of your glass or plastic labware. This process creates a near-permanent mark capable of withstanding harsh chemical baths, extreme temperatures, and long-term storage.

The ability to print onto the surface of labware without a layer of media also makes it possible to include functional markings like grad-lines. Because the label information is applied directly to the surface of the labware, there is no risk of the ‘label’ peeling off. However, rough and consistent abrasion, such as filing, can remove a direct mark image. 

Once again, the lack of adhesive eliminates one of the most precarious factors of a label.

Label design and barcoding with Direct Mark

Direct mark technology is highly versatile and offers the broadest range of design and formatting opportunities. Suitable for both glass and plastic labware, the customization options are nearly endless. Here are a few typical applications:

Barcodes

Barcodes rely heavily on contrast to ensure successful scanning, which is why most barcodes are black and white. Direct mark technology prints one color at a time, so we recommend printing a white background or utilizing a piece of labware that already has a white patch applied for the barcode before printing the bars with the preferred black ink.

Text

While we don’t recommend color for barcodes, text information could easily incorporate color and does not require a background patch. Any text required could maintain the transparent background of the labware.

Color Coding

Color can be a valuable tool in keeping your samples and processes organized. This method of at-a-glance identification can reduce friction and simplify tracking.

Graduated Fill Lines

Fill lines, or graduation lines, are one of our favorite use cases for direct mark technology. By adding grad lines onto the transparent background, you can increase the functionality of your tubes or vials and enhance your workflow.

Logos

Brand representation is an excellent application for direct mark technology. Including color logos on labware can promote brand awareness when sending your samples out to compound storage facilities or other customers.

Utilizing direct mark for irregular labware

Another benefit stemming from the lack of media is direct mark’s ability to adapt to unique shapes. The ink or etching can stay true to the form of irregular-shaped labware items that may be difficult to accommodate with pressure sensitive labels—like conical tubes. Additionally, direct mark has little to no effect on the diameter of the tube, making it especially suitable for applications where tubes need to be able to fit into trays.

Sourcing direct mark through pre-barcoded labware services

We offer direct mark technology through our pre-barcoded labware services offering. Direct mark technology would be highly impractical for laboratories to attempt in-house. The specialized equipment and inks required and the multi-step application process make it cumbersome for any facility not designed for this application. Our skilled operators work in a dedicated, controlled environment and utilize extensive quality control procedures. Because direct marking is so versatile, it is essential that you discuss your needs in detail when working with your labeling expert. The better we understand your workflows, testing procedures, and environment, the better solution we can design for you. 

 

Overall, direct mark is a unique method that offers durability and adaptability to unique shapes compared to pressure sensitive labels and can include additional features like color or graduation lines. Direct mark technology provides a comfortable middle ground for laboratories that need a more robust solution than pressure-sensitive labels but don’t require the permanency of ceramic IDs. 

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    High-impact belt branding with pre-printed films.

    Pre-printed belt marking films deliver bold, consistent branding and high-resolution graphics across repeat manufacturing applications. These solutions support detailed imagery, precise color matching, and uniform visual presentation for product lines requiring fixed branding, standardized identification, and elevated product appearance.

    Professionally printed high-resolution rubber belt branding films.

    Pre-printed belt marking films support more detailed and visually controlled designs than standard ribbon-based marking systems. These solutions enable complex graphics, consistent color reproduction, and elevated product presentation across repeat manufacturing applications.

    photorealistic graphics

    High-resolution printing supports detailed imagery, gradients, and complex visual elements beyond the capabilities of standard ribbon-based marking systems

    custom color matching

    Match specific brand colors and visual standards across belt product lines, packaging systems, and broader manufacturing identification programs

    consistent production

    Pre-printed films maintain uniform logos, layouts, and visual presentation across large production volumes and repeat manufacturing applications

    Pre-printed films are commonly used for permanent logos, product branding, belt sizes, standardized identifiers, and highly detailed visual designs. Advanced printing capabilities support precise color control, sharp graphic definition, and complex imagery that extends beyond standard ribbon-based marking.

    Print belt marking films with critical production data.

    Print-on-demand belt marking gives manufacturers the flexibility to apply critical production data directly within active manufacturing workflows. These systems support information that cannot be predefined, including slab location codes, manufacturer dates, lot information, production identifiers, and changing product data across belt runs and manufacturing environments.

    A simple setup can integrate real-time labeling directly into your workflow.

    durable films

    Start with blank transfer films engineered for durable rubber belt marking.

    label software

    Create belt marking formats using label design and barcode software.

    compatible ribbons

    Use included thermal transfer ribbons to produce durable vibrant labels.

    industrial printers

    Use an industrial thermal transfer printer engineered for high duty cycles.

    Print-on-demand systems are designed for manufacturing environments where belt information changes continuously throughout production. Rather than relying on fixed inventory or pre-printed stock, these systems support dynamic marking requirements tied to production scheduling, traceability, and operational control.

    Reduce operational complexity with pre-printed labels.

    Use pre-printed warehouse labels to apply location IDs, pallet labels, and sequential label sets without managing printing in-house. This path works best when your data is defined and your warehouse layout follows a structured system.

    A simple setup can integrate real-time labeling directly into your workflow.

    Plan your labeling system in advance, then receive labels ready to apply across your warehouse. This approach shifts the work from daily printing to upfront setup and production.

    consistency at scale

    Apply the same label formats, barcodes, and ID structures across racks, pallets, and storage locations without variation.

    efficient operations

    Eliminate the need for printers, ribbons, software, and label inventory by using labels that arrive ready to apply and scan.

    sequence management

    Use sequential beam labels and serialized label sets to maintain ordered location IDs and guarantee no duplicates.

    Use pre-printed labels when your warehouse layout is defined, your location IDs are established, and you need consistent labeling across large areas or multiple facilities. This approach supports structured storage systems, standardized pallet tracking, and efficient label rollout.

    Print labels when inventory data changes in real time.

    Print warehouse labels in-house to create location IDs, pallet labels, and LPN labels as your warehouse changes. This path gives you direct control over how labels are created, updated, and applied across racks, bins, totes, and pallets.

    A simple setup can integrate real-time labeling directly into your workflow.

    durable labels

    Start with blank label stock engineered for racks, bins, totes, and pallets.

    label software

    Create warehouse label formats using label design and barcode software.

    compatible ribbons

    Use included thermal transfer ribbons to produce durable barcode labels.

    label printers

    Use a thermal transfer printer designed for warehouse label printing and daily use.

    Use print-on-demand labels when your warehouse layout changes, your team manages location IDs internally, or you need labels immediately without waiting on production. This approach supports flexible workflows, evolving storage systems, and real-time pallet and container tracking.

    Receive pre-barcoded tubes immediately ready-to-use.

    Receive tubes and vials with identifiers already applied through direct marking or integrated labeling. Eliminate labeling steps entirely while ensuring durable, consistent identification across storage, handling, and laboratory workflows.

    Pre-barcoded tubes for extreme durability and precision placement.

    Pre-barcoded labware removes labeling from your workflow entirely. Tubes arrive ready to use with verified identifiers, supporting faster processing, reduced handling, and consistent sample identification across storage and laboratory operations.

    consistency at scale

    Use pre-verified barcodes and markings to ensure consistent, accurate sample identification across all tubes and batches.

    efficient lab management

    Eliminate labeling steps and reduce manual handling during sample collection, processing, and storage workflows.

    labware prepâ„¢ services

    Receive labware sorted, packaged, and prepared to match your workflow, including options like tare weighing and kit assembly.

    Pre-barcoded labware fits high-throughput environments where labeling becomes a bottleneck or source of error. This includes biobanks managing large sample collections, clinical labs processing high volumes of patient samples, and research or CRO environments running automated or repeatable workflows where speed, consistency, and reduced handling drive efficiency and data integrity.

    Order pre-printed tube labels for guaranteed accuracy.

    Get tube labels professionally printed with controlled data, advanced converting, and durable materials. Eliminate in-house printing while ensuring every label meets performance requirements for laboratory use, including chemical exposure, handling, and storage conditions.

    Professionally printed laboratory tube labels for custom, sequential labels.

    Pre-printed labeling combines controlled printing, advanced converting, and durable materials to deliver consistent, ready-to-use tube labels. This approach removes variability from in-house printing and ensures every label meets your requirements for data accuracy and performance.

    unique ids

    Receive pre-printed labels with guaranteed unique barcode sequences, controlled serialization, and validated data across batches and production runs.

    custom design

    Use custom colors to organize samples, differentiate workflows, and improve visual identification across racks, boxes, and storage systems.

    durable finishing

    Use engineered label constructions with precoats and topcoats that improve resistance to chemicals, moisture, and routine laboratory handling.

    Pre-printed labeling fits laboratories that manage high volumes of consistent samples and require controlled, repeatable identification. This includes clinical labs processing patient samples, diagnostic labs running standardized assays, and research labs preparing large batches of tubes for studies or long-term storage where data does not change.

    Print tube labels on demand with real-time data.

    Print tube labels as needed using live data from laboratory systems. Generate labels during sample collection, aliquoting, or processing, with unique identifiers, timestamps, and variable data applied at the point of use. This approach supports workflows where sample data changes frequently or requires immediate, accurate identification.

    A simple setup can integrate real-time labeling directly into your workflow.

    Set up a complete labeling workflow using the right materials and equipment to print and apply labels directly during laboratory processes.

    durable labels

    Start with blank label stock engineered for small diameter tubes and vials.

    label printers

    Print high-resolution barcodes and text for small-format tube labels.

    compatible ribbons

    Use included thermal transfer ribbons to produce durable barcode labels.

    tube labelers

    Integrate tube label applicators for automated print-and-apply labeling.

    Print-on-demand labeling fits laboratories that generate or modify sample data in real time. This includes research labs, clinical labs, and diagnostic environments where samples are collected, processed, and labeled on demand, and where workflows require immediate identification without waiting for pre-printed labels.

    Use pre-barcoded microplates for ready-to-use identification.

    Receive microplates with identifiers already applied, eliminating labeling steps during plate setup and processing. Ensure consistent, durable identification across assays, screening, and storage while reducing manual handling and improving workflow efficiency.

    Pre-barcoded microplates for ultimate laboratory efficiency.

    Pre-barcoded microplates arrive ready to use with verified identifiers applied before delivery. This approach removes labeling from your workflow and ensures consistent identification across plate handling, processing, and storage environments.

    laboratory efficiency

    Eliminate labeling steps during plate setup, loading, and processing workflows.

    consistent identification

    Use pre-verified plate IDs to maintain accuracy across batches and screening runs.

    integrated services

    Receive plates sorted, kitted, or prepared to match assay workflows and laboratory processes.

    Pre-barcoded microplates fit high-throughput environments where plates move rapidly through automated workflows and labeling can create delays or variability. This includes automated screening facilities, compound and plate libraries, and CROs running large-scale studies, as well as core labs managing shared plate resources where speed, consistency, and reduced handling drive efficiency and improve data integrity.

    Order pre-printed microplate labels with consistent accuracy.

    Get microplate labels professionally printed with controlled data, advanced converting, and durable materials. Ensure consistent plate identification across batches while eliminating in-house printing and reducing variability in labeling for assays, screening, and high-throughput workflows.

    Professionally printed custom microplate labels.

    Pre-printed plate labels combine controlled printing, advanced converting, and durable materials to deliver consistent, ready-to-use identification. This approach ensures every plate label meets requirements for data accuracy, layout consistency, and performance across handling and processing.

    unique ids

    Receive pre-printed plate labels with guaranteed unique IDs, controlled sequencing, and validated data across batches and runs.

    custom design

    Use color coding to differentiate assays, plate types, or workflows and improve visual organization across plate libraries.

    durable finishing

    Use engineered label constructions that resist chemicals, handling, and environmental exposure during plate processing and storage.

    Pre-printed labeling fits laboratories that run standardized plate workflows with fixed data structures. This includes screening labs running standardized assays, diagnostic labs processing consistent plate formats, and research environments where plate layouts and identifiers remain consistent across runs.

    Print microplate labels on demand with real-time data.

    Print microplate labels as needed using live data from laboratory systems. Generate labels during plate setup, sample loading, or assay preparation, with well IDs, plate IDs, and variable data applied at the point of use. This approach supports workflows where plate data changes frequently or requires immediate, accurate identification.

    A simple setup can integrate real-time labeling directly into your workflow.

    durable labels

    Blank plate labels designed for small formats, flat surfaces, and secure adhesion on plates.

    label printers

    Print high-resolution barcodes and text for plate IDs and sample tracking.

    compatible ribbons

    Thermal transfer ribbons produce durable images resistant to chemicals, moisture, and handling.

    microplate labelers

    Apply labels consistently to plates during setup or automated workflows.

    Print-on-demand labeling fits laboratories that generate or update plate data in real time. This includes screening labs, genomics workflows, and assay development environments where plates are created, modified, and labeled during processing, and where accurate, immediate identification is required.

    Print blood bag labels at collection points.

    Print blood bag labels as needed using live data from blood bank systems. Generate labels during collection, component processing, or labeling steps, with donation identification numbers, product codes, and variable data applied at the point of use. This approach supports workflows where blood data updates in real time and requires immediate, accurate identification.

    A simple setup can integrate real-time labeling directly into your workflow.

    Set up a complete labeling workflow using the right materials and equipment to print and apply labels directly during blood collection, component processing, and blood bank handling workflows.

    durable labels

    Start with blank label stock engineered for flexible PVC blood bags.

    label printers

    Print high-resolution barcodes and text for complex blood label layouts.

    compatible ribbons

    Use included thermal transfer ribbons to produce durable barcode labels.

    label software

    Integrate barcode software to generate ISBT 128 labels and DIN data.

    Print-on-demand labeling fits blood banks and collection centers that generate or update donation data in real time. This includes blood collection sites, processing labs, and transfusion services where blood bags are labeled on demand, and workflows require immediate, accurate identification without relying on pre-printed labels.

    Control blood bag labeling with pre-printed formats.

    Get blood bag labels professionally printed with controlled data, advanced converting, and durable materials. Eliminate in-house printing while ensuring every label meets performance requirements for blood bank use, including handling, cold storage, and transfusion.

    Guarantee no duplicates with professionally printed blood bag labels.

    Pre-printed labeling combines controlled printing, advanced converting, and durable materials to deliver consistent, ready-to-use blood bag labels. This approach removes variability from in-house printing and ensures every label meets requirements for DIN accuracy, barcode performance, and reliable identification across blood bank workflows.

    consistency at scale

    Receive pre-printed labels with guaranteed unique DIN sequences, controlled serialization, and validated data across batches and production runs.

    accurate din formats

    Maintain consistent DIN formats to ensure accurate identification across blood bags, segments, and associated components.

    durable finsihing

    Use engineered label constructions designed to resist edge lift, moisture, and routine handling, helping maintain adhesion and readability throughout blood collection.

    Pre-printed labeling fits blood banks and collection centers that manage high volumes of donations and require controlled, repeatable identification. This includes blood collection sites, processing facilities, and transfusion services where standardized labeling, consistent DIN assignment, and stable data support efficient, validated workflows without frequent changes.

    Support accurate workflows with real-time labeling.

    In laboratory environments, data often isn’t final until the last moment—at the bench, at the instrument, or during sample handling. Printing labels on demand helps ensure each tube or vial reflects the most accurate information, while fitting naturally into the way your work actually happens.

    Support accurate workflows with real-time labeling.

    In laboratory environments, data often isn’t final until the last moment—at the bench, at the instrument, or during sample handling. Printing labels on demand helps ensure each tube or vial reflects the most accurate information, while fitting naturally into the way your work actually happens.

    A simple setup can integrate real-time labeling directly into your workflow.

    In laboratory environments, data often isn’t final until the last moment—at the bench, at the instrument, or during sample handling. Printing labels on demand helps ensure each tube or vial reflects the most accurate information, while fitting naturally into the way your work actually happens.

    compatible ribbons

    Compatible resin ribbons ensuring clear, durable print for barcodes and text

    compatible ribbons

    Compatible resin ribbons ensuring clear, durable print for barcodes and text

    In laboratory environments, data often isn’t final until the last moment—at the bench, at the instrument, or during sample handling. Printing labels on demand helps ensure each tube or vial reflects the most accurate information, while fitting naturally into the way your work actually happens.

    Support accurate workflows with real-time labeling.

    In laboratory environments, data often isn’t final until the last moment—at the bench, at the instrument, or during sample handling. Printing labels on demand helps ensure each tube or vial reflects the most accurate information, while fitting naturally into the way your work actually happens.

    A simple setup can integrate real-time labeling directly into your workflow.

    compatible ribbons

    Compatible resin ribbons ensuring clear, durable print for barcodes and text

    compatible ribbons

    Compatible resin ribbons ensuring clear, durable print for barcodes and text

    compatible ribbons

    Compatible resin ribbons ensuring clear, durable print for barcodes and text

    compatible ribbons

    Compatible resin ribbons ensuring clear, durable print for barcodes and text

    In laboratory environments, data often isn’t final until the last moment—at the bench, at the instrument, or during sample handling. Printing labels on demand helps ensure each tube or vial reflects the most accurate information, while fitting naturally into the way your work actually happens.

    Support accurate workflows with real-time labeling.

    In laboratory environments, data often isn’t final until the last moment—at the bench, at the instrument, or during sample handling. Printing labels on demand helps ensure each tube or vial reflects the most accurate information, while fitting naturally into the way your work actually happens.

    A simple setup can integrate real-time labeling directly into your workflow.

    In laboratory environments, data often isn’t final until the last moment—at the bench, at the instrument, or during sample handling. Printing labels on demand helps ensure each tube or vial reflects the most accurate information, while fitting naturally into the way your work actually happens.

    durable labels

    Durable labels that stay attached through handling, storage, or cryogenic conditions

    compatible ribbons

    Compatible resin ribbons ensuring clear, durable print for barcodes and text

    reliable printer

    Compact, consistent, durable thermal transfer printing at the point of use

    label software

    Label management software to format labels and connect to sample data or LIMS

    In laboratory environments, data often isn’t final until the last moment—at the bench, at the instrument, or during sample handling. Printing labels on demand helps ensure each tube or vial reflects the most accurate information, while fitting naturally into the way your work actually happens.

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